Something I’ve come to establish whilst running and hosting my own website is that there is a firm need and a constant requirement to carry out Website Analytics.
I say this because without any analysis being ran on your website, you can’t identify ways to improve SEO scores and Google page page of your website. Additionally you can use the analytics feature to help your website be found more often when people run a search term in Google
I’ve only wrote a few articles on Volkswagen Car Documentation but I’ve made sure that whenever I write them I share them to twitter and facebook, this helps increase my views, but also exposes them to social networks should they be popular documentation.
I’ve also discovered my website is actually #1 in google for a fair few terms relating to Volkswagen car repairs, although I won’t specify which pages or queries that are entered into Google to find my site for development and optimisation reason, but safe to say my documents are generating a good range of hits and helping out people with their cars.
Now, onto Website Analytics. I haven’t fully developed the knowledge with this, but I’m running a large number of analysis programs with my website. These include the following…
Clickheat – for heatmap monitoring (finding the popular locations)
Analytics – through google (for monitoring keywords etc)
Tracewatch – another alternative good program
Clustermaps – to identify where my key traffic is coming from
I also use counters for unique visitors but that’s just for my reference
